The story of how Bettina Hein (serial entrepreneur, who founded her first company in Zurich) “pivoted” to Pixability’s current business model offers some useful lessons to entrepreneurs on how to stay flexible and open-minded. You might even find, as Hein has, that you like your new idea better than the old one.

Read the full article:
http://www.xconomy.com/boston/2010/05/17/helping-businesses-join-the-youtube-era-how-pixability-found-its-groove/