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Frederik Van Lierde How Hotel marketeers can shift bookings from OTAs to the hotel website? This question is one of the current hot topics within the travel industry, certainly after the aggressive way Booking and Expedia and others took over the online world, many of us have a great dependency on the OTA. This is not only true for hotels but as well for Tour Operators (who pay out high commission to get clients), restaurants, wellness-centres, ... (who are getting pushed into Groupon). We all know these commission we have to pay takes a serious part of our budget and I believe we must take back a part of the marketing efforts. To create a balance between Direct Bookings and bookings via OTAs. Read more on http://yabbedoo.com/how-To-Shift-Bookings-From-... -
Senya V. Santa "Never tell a young person that anything cannot be done. God may have been waiting centuries for someone ignorant enough of the impossible to do that very thing" [John Holmes] -
Senya V. Santa "Through perseverance many people win success out of what seemed destined to be certain failure" Benjamin Disrael
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Senya V. Santa Livestream from Austria | Startup Week 2011 http://www.startupweek2011.com/live/#wcw928#wch391
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Senya V. Santa "I think you can have moderate success by copying something else, but if you really want to knock it out of the park, you have to do something different and take chances" ~ Lee Womack
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